Thursday, April 12, 2012

We Have A Great Product But It Has One Little Problem

My newspaper is talking to me again.

This time it told me about a Solar Panel Company that was worth $20 Billion in 2008 but, as of last week, it is only worth $2 Billion.

It has had several setbacks recently, not the least of which has to do with the company’s need to make higher warranty provisions because its solar modules may suffer “increased failure rates in hot climates”.

Silly me, I thought solar panels were supposed to be specifically designed to be installed where there was a lot of sun and a lot of heat.

Many of you know that in the real world I enjoyed a very successful mediocre automotive career. I once knew all about cars. I can tell you for certain that the Chief Design Engineer who came to the Chairman of the Board with the following statement would not have been The Chief much longer...

Sir, I can assure you that this revolutionary vehicle we have developed will get 257 miles per gallon. The only problem is it shuts down when it gets in the vicinity of asphalt.

Would I kid u?